Kawaii no. 1: Sad Panda

DESIGN OBJECTIVE Create a t-shirt design for a short film production, to be worn by the main character in a pivotal scene, and, that can also be put on other merchandise. DESIGN DESCRIPTION The scene involved a girl after a breakup. To lighten the mood while remaining sad, a "Sad Panda" who has dropped his ice cream was designed. The illustration works on nearly all black and white merchandise. The video has gotten over a quarter million views to date. The design's merchandise profits are used to fund further productions.

IllustrationCharacter DesignGraphic Design
Software: Illustrator
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